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Breaking Into the Sports Industry: Which Path Works Best for You?

Breaking Into the Sports Industry: Which Path Works Best for You?

Conner Schenk
April 04, 2025

𝗧𝗼𝗱𝗮𝘆'𝘀 𝗡𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝘄𝗶𝗹𝗹 𝗰𝗼𝘃𝗲𝗿:

💥 Breaking Into the Sports Industry: Which Path Works Best for You?

💥 Inside Look at Vikor Kilo Sports

💥 What to Watch For

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Breaking Into the Sports Industry: Which Path Works Best for You?

The sports industry is one of the most competitive fields out there. Whether you’re an aspiring agent, marketer, broadcaster, or operations professional, there’s no single formula for success. Some people build their careers through networking and mentorship, while others focus on gaining diverse experience across different roles. Some professionals carve out a niche in one area, while others launch their ventures to create new opportunities. So, what’s the best way to grow in the sports industry? The truth is—there isn’t just one.

1. The Power of Networking & Mentorship

Many top executives credit their rise to key relationships that helped them navigate the industry. If you thrive on relationship-building, this could be your way in.

2. Gaining Diverse Experience

Others take a different approach—diving into various roles to build a well-rounded skill set. Working in sales, sponsorship, operations, or media before settling on a specialty can make you an asset to any organization. Adapting and understanding different facets of the business is invaluable, especially as the industry evolves with new technologies and revenue models.

3. Finding a Niche and Specializing

Some professionals find success by becoming the go-to expert in a specific area—whether that’s NIL, analytics, sports law, or content creation. By mastering a niche, they create demand for their expertise and become indispensable in their field.

What’s Your Path?

Whatever strategy you choose, the key is to stay proactive and intentional about your growth. The sports industry rewards those who are passionate, persistent, and willing to work hard.

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Athlete Mindset meets Athlete Branding. Elevating Women & Men in Sports with our custom & creative Human+AI solutions.

Check out Viktor Kilo Here

Viktor Kilo Sports Website

LiViktor Kilo Sports Instagram

What to Watch For: The Sale of the Seattle Seahawks

Constant Sports has been closely monitoring the landscape of professional sports franchises to identify potential candidates for sale. One team that stands out as a likely contender is the 𝐒𝐞𝐚𝐭𝐭𝐥𝐞 𝐒𝐞𝐚𝐡𝐚𝐰𝐤𝐬.

The Seahawks are currently owned by the estate of Paul Allen, the Microsoft co-founder who passed away in 2018. The absence of a clear succession plan or expressed commitment to retain the franchise increases the possibility of a sale.

𝐌𝐚𝐫𝐤𝐞𝐭 𝐕𝐚𝐥𝐮𝐚𝐭𝐢𝐨𝐧: According to Forbes' 2024 rankings, the Seahawks are valued at approximately $𝟓.𝟒𝟓 𝐛𝐢𝐥𝐥𝐢𝐨𝐧, placing them among the top-tier NFL franchises in terms of valuation.

𝐑𝐞𝐜𝐞𝐧𝐭 𝐅𝐫𝐚𝐧𝐜𝐡𝐢𝐬𝐞 𝐒𝐚𝐥𝐞𝐬: The Washington Commanders were sold for a record $6.05 billion in 2023, highlighting the escalating value of NFL teams.

𝐄𝐜𝐨𝐧𝐨𝐦𝐢𝐜 𝐂𝐥𝐢𝐦𝐚𝐭𝐞: Investors are keen to diversify portfolios with assets that offer stable, long-term returns, and sports teams fit this criterion due to their consistent revenue streams from broadcasting, merchandising, and ticket sales.

𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤𝐬 𝐚𝐧𝐝 𝐕𝐚𝐥𝐮𝐚𝐭𝐢𝐨𝐧 𝐌𝐞𝐭𝐫𝐢𝐜𝐬:

💥 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐌𝐮𝐥𝐭𝐢𝐩𝐥𝐞𝐬

💥 (𝐄𝐁𝐈𝐓𝐃𝐀)

💥 𝐒𝐭𝐚𝐝𝐢𝐮𝐦 𝐚𝐧𝐝 𝐅𝐚𝐜𝐢𝐥𝐢𝐭𝐢𝐞𝐬

📌 What to Watch:

Given the ownership uncertainties surrounding the Seattle Seahawks, coupled with their high market valuation and the current favorable economic climate for sports franchises, the Seahawks are a prime candidate for a potential sale in the near future..

The Sports Business Industry

The Constant Sports Podcast's mission is to drive connections in the sports business sector. Check out our recent episodes

Protecting the Brand: Intellectual Property, NIL & Athlete Rights with Thurman

Our next episode is with Thurman Foreman.

Before transitioning to law, Thurman performed clinical research at the National Institutes of Health and UT Southwestern. After leaving research, he joined the sports media company Rate My College Coaches as a sports journalist and is now their Director of Intellectual Property. Additionally, he works for Generational Law Group, working at the intersection of sports, music, media, and intellectual property. As the Director of Intellectual Property at RateMyCollegeCoaches and former NCAA Compliance Law Extern, he serves as a great resource to help athletes, musicians, and other creatives build the value of their trademarks, copyrights, contracts, and NIL. This episode explores how athletes and entertainers can protect their brands, leverage IP strategies, and build long-term value in their careers.

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